In business, you must be well aware of the new technology sweeping across the planet that could benefit your own business. If you are interested in being in the modern world, then you will probably want to learn a little more about QR codes. They have been around for sometime and they were made popular via Blackberry smartphones.
QR (Quick Response) is known for being able to link a website or product by the flash of a barcode. In 2017, Apple installed an active QR code reader in the camera app of its phones and there are ways in which you can consume the links as a user and also create them, if you are a business. This can be achieved by using a flowcode. So how can businesses start to use codes?
Listen up, businesses….
Businesses have long been using QR codes as a way to engage and convert consumers and with user experiences being modified constantly, it is possible to start seeing a big change in how we use them. QR codes have more power than they ever have before and this is because these codes can be used in multiple ways.
Messaging – Sending messages through QR codes for sales, user support or product upgrades.
Emails – QR codes can be sent in emails and will allow you to read and monitor data for newsletters, email marketing, as well as your email’s performance numbers.
App Downloads – If you scan a QR code, it will direct users to the download page of an app. Many of the larger apps have even used this as a tactic as a quick way to get someone to buy their app.
S– If you provide a unique QR code, the consumer can easily scan a coupon or promotional offering and redeem in-store or online.
These codes have also been used on one of the biggest apps ever – Snapchat. Snapchat bosses say users are scanning upwards of 8 million codes a day! And that’s with Snapcodes only doing a few things: unlock filters and lenses, open websites, add friends. You could walk into a restaurant, scan the code on your chair or table and then order your food whilst paying for it online, this could certainly be the future of QR but to appreciate its accessibility is going to assist you as a business owner.
Although QR codes may have had their issues, they certainly are making a huge comeback and are still proving important to businesses. As well as this, you can look towards carving a new niche and improve your marketing. This is exactly how you can take the next steps in business. Being aware. What do your customers want? When do they want it? How do they want it? What are they likely to consume? These questions are going to assist you greatly. Your business can be driven forwards in many ways, but one of which is going to be technology and upgrades to your software and technology. After all, technology is the future.