If you’re looking for something a little different in your next phone handset, O2 Recycle has you covered. Their latest smartphone is made from freeze-dried Twickenham Stadium grass, and recycled bits of other phones. It’s basically a Frankenphone, and we like it. Though possibly not as much as this lady:
It’s only a prototype at the moment (I can’t see it going mainstream, but then the BlackBerry Passport sold 250k, so who knows), designed to celebrate the launch of Recycle for Rugby: part of the RFU’s new Try for Change programme to promote rugby as a force for good.
Designed by Sean Miles, the grass phone took 240 hours to make, from pulping the Twickenham grass clippings to moulding them into a template, encasing them in eco-friendly resin, then bonding the whole thing together with locally-sourced wood buttons. The grass-clad Windows Phone is apparently fully functional, but probably doesn’t smell like fresh cuttings anymore.
Bill Eyres, Head of Sustainability at O2 comments:
“By creating this phone we are demonstrating how two of O2’s passion points – rugby and O2 Recycle – can come together, as a force for good.
O2 Recycle offers a simple, sustainable way to recycle unused gadgets and receive a cash payment in return whilst at the same time backing a great cause and recycling for rugby. We are calling on people across the country to recycle unwanted gadgets and help raise the £350,000 we have pledged to support the RFU’s Try for Change social responsibility programme, aimed at promoting rugby as a powerful tool for social change.”
You can recycle phones, tablets, MP3 players, handheld games consoles, digital cameras and sat navs with O2 Recycle for up to £260 depending on the gadget and condition. A portion also goes to O2’s Think Big youth fund.