Personal shopping app Mallzee has just announced a new partnership with Samsung in the UK and Ireland. Throughout 2015, Mallzee will be available on Galaxy apps and Galaxy gifts, and will be offering exclusive discounts to Samsung customers, the first of which is 20% off at Warehouse.
If you’re unfamiliar with Mallzee, the company’s branding itself as ‘Tinder for fashion’ thanks to its similar swiping technology. But instead of dating prospects, it lets you size up clothes from over 100 stores. You can create a feed of styles you love, share your faves with friends over social media and WhatsApp, and even be notified when something you’ve got your eye on goes down in price.
You might recognise the name from Dragon’s Den, as founder and CEO Cally Russell appeared on last night’s episode of the show, where he asked the Dragons for £75,000 in return for a 5% stake in his business. Saying it was ‘ballsy to invest in Mallzee’, Peter Jones offered the full amount for a 20% stake. But Russell decided that was too much control to give away and ultimately went it alone.
Founded in 2012, the shopping app initially raised £600,000 and spent 36 hours as the UK’s top-searched app the week before Christmas 2014. It’s also available for iOS and other Android devices as well as in the Samsung app store.