LG tricks dogs with transparent TV prank

You might remember LG’s prank department for their viral super-hit convincing interview candidates that the world was ending. Now they’re back, using 4K on a super-thin bezel-less TV to trick dogs into thinking the screen is transparent.

Unsurprisingly, the animals are pretty convinced there’s really another creature behind the screen. We’re not totally sure this shows the benefits of 4K (surely it’d still work with most flat panels?) but it’s pretty funny nonetheless.

If you try it with your pets, don’t forget to tweet it it to us. Confused dogs are our favourite.

Tom Pritchard