Some interesting rumours from Bloomberg this morning. It claims that Apple is set to bring its iTunes Radio service to the Uk (and Australia and New Zealand) in early 2014.
As you may remember iTunes Radio is a service that is integrated into iTunes and iOS7 software – if you are in the uS – which basically analyses your music tastes and then rustles up some tunes it thinks you will like.
The service is quite customisable too, so you can set it to just play stuff you know, or instead focus on discovering new music. You can personalise it more too by pressing the incorporated Play More Like This or Never Play This Song tabs.There are also some existing radio stations thrown in and the service is free and supported by ads.
Apple does need to get a move on as iTunes Radio already has plenty of rivals in the UK including Spotify which celebrated its fifth birthday yesterday. Another rival, Pandora, is also expected to launch over here in the spring too.
If you want a bit of a comparison between the services and to work out whether you are going to benefit from iTunes Radio click here.