Spotify introduce artist radio and recommended features

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Spotify has ramped up its music service by bolting on a new recommended artists feature and artist radio – unleashing all the data it has gathered from user listening habits to create a recommendation engine.

The recommendation features take Spotify into the territory of rivals and Pandora Radio (an American-only service) – which emphasise the discovery and social sides of listening to music online. The feature also makes use of the vast amounts of data on music tastes that the Spotify must not have access to.

Scandi service Spotify has stormed to success with its ad-supported music streaming service, this will consolidate its position as the major music streaming service. Look for some gesture towards social music sharing next…

Anna Leach