There’s a great story over at One Mobile Ring, which if confirmed may have a huge impact on the way we consume music on the move. The site is claiming that Virgin Media will soon be announcing that Spotify will be accessible on the Virgin Mobile phones – without incurring any data charges, or affecting the accompanying phone’s data allowance.
So, let’s get this straight. You will be able to listen to streamed music over 3G wherever you are and not have to pay date charges for it. Spotify works OK over 3G, but most people realise that if they do use it they will incur huge date charges. In the future, when we get 4G networks, data costs will tumble and being able to access music in this way will be a no brainer. It will work better as connections will also be faster and more robust. It is interesting to note that one of the world’s most advanced 4G networks, Yota in Russia cites streamed music as one of its cores services.
Apparently Virgin Media is the only digital entertainment provider in the UK to offer the music platform across multiple services, and for the foreseeable future will be the only company to offer Spotify on 3G.
We’ll be watching this story develop