Author: Sadie Hale

Staff Writer Sadie has written for many UK publications and won the Clothes Show Live Young Journalist of the Year 2014. She loves travelling, live music and seeking out weird and wonderful events to go to. In her spare time she gets nostalgic about the '60s and explores (gets lost in) London on her bike.

Jaime King used Uber to get to hospital and give birth

Jaime King has revealed she took an Uber to hospital when she went into labour with last October. The 35-year-old American actress and model told host Conan O'Brien that an ambulance was too 'dramatic'. She explains her decision in the video below: 'they [Uber] say 'three minutes away', with an ambulance you don't know. I can rely on…

Is ‘McMusic’ on the way? Fast food giant steps into digital market

It seems that McDonald's wants its fingers in all the pies, with plans to go beyond the burgers and step into digital music. As reported by CNBC, the fast food giant has just appointed its first ever U.S. vice president of digital, Julia Vander Ploeg - former executive of Ticketmaster - and intends to increase its…

Is this the perfect formula for a viral video?

The internet knows no bounds when it comes to strange videos. We saw the Evolution of Dance, the falling grape lady and the panda sneeze uploaded during the early years of YouTube, while later contributions include the infamous wedding entrance dance, Dove's 'evolution' video and the five-second-long dramatic chipmunk. But many of the most popular videos of all time seem to…

Readers absorb less from Kindles than paper books, study finds

A study has found that people absorb 'significantly' less when reading books from a Kindle than when reading from their paper counterparts. As part of Europe-wide research examining the effects of digitisation on the reading experience, 50 readers were given the same 28-page short story by Elizabeth George and asked to read it - half of them using a Kindle,…

High school student creates mobile add-on to diagnose malaria

Last month we reported on an app which can identify malaria, and now a California student has developed an add-on for smartphones which can help identify the disease. The project, entitled Athelas, uses a lens attachment for smartphones to identify and magnify blood samples, while a corresponding app provides analysis of the images. Athelas promises…

Is this fur real? Cat Video Festival comes to Vienna

You would be forgiven for thinking the world has gone barking (meowing?) mad, but this is really happening: a Cat Video Festival celebrating the best in online feline sensations gets underway tonight in Vienna. The Festival will feature an evening's worth of the best cat videos, showing the animals 'in everyday life, sports, music videos, and of course their special…

A view from a bridge: which London bridge has the best view? #PhotoWeek

Image via Vladimir Rogers at Flickrcc London has multiple bridges straddling the River Thames, many of them providing incredible views spanning the city - they are tourist honeypots in their own right, and quite rightly so. Whether you're walking, driving or cycling, whether it's stormy or sunny, each bridge provides a unique view of the vast…

UK launch – Toymail lets parents send messages to their kids through a toy

Forget emails and phone calls - parents can now communicate with their children via a toy. After a Kickstarter project which reached its fundraising target easily, Toymail has been successful in the States and launches in the UK today. It's described as 'a combination of voicemail and email, only infinitely more accessible, interactive and fun'. It…