Buzzfeed strikes deal with Whisper to turn secrets into stories

whisper-app-screenshot.jpgEveryone’s favourite online viral news, quiz and cat bible, Buzzfeed, has teamed up with secret-sharing app Whisper in a deal that’ll allow the editorial team to access its content for possible articles (and when we say articles, of course we mean lists).

According to the New York Times over the weekend, Buzzfeed writers will be able to search the site for interesting list fodder and Whisper can suggest cool ideas to the editorial team based on trends and themes it sees developing amongst its users.

Neetzan Zimmerman, Whisper Editor-in-Chief and ex-Gawker journo, said, “BuzzFeed is just a natural partner for Whisper.” He continued, “It is teeming with the sort of content we will be good at.”

It goes without saying that if you have an actual, real life, never tell a soul secret then Whisper isn’t the place for it. Well, unless you want 10 gifs of Tina Fey to illustrate your juicy stories of shame that is.

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About the Author

Becca Caddy

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Editor Becca is passionate about health, fitness and wellbeing. She’s particularly interested in wearable technology, how our mobiles can help us to get fitter and ways to introduce mindfulness and meditation into our busy working lives. As a northerner living in London, she loves exploring the city, going to the cinema at every possible opportunity and Instagramming everything that crosses her path.

Becca CaddyBuzzfeed strikes deal with Whisper to turn secrets into stories