Microsoft unveils its first Nokia ad with help from The Kinks

Last week Microsoft announced that it had completed the acquisition of Nokia’s Devices and Services business and today the company has launched its first Nokia ad on Youtube.

Called ‘Not Like Everyone Else’, Microsoft enlisted the help of The Kinks as a soundtrack to highlight Nokia’s expertise in design and its own Windows Phone platform.

Basically a guy walks down a street drained of colour. But wait, he’s full of colour because he has a Nokia and a bright, yet hideous, yellow puffer jacket to match. OK so it’s seriously cheesy – people are literally stunned by his bright attire and nearly fall over – but it’s interesting to watch how Microsoft plans on taking Nokia under its wing following the acquisition.

As for Nokia, the company will now be focusing on developing its networks, mapping services and technology development and licences.

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About the Author

Becca Caddy

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Editor Becca is passionate about health, fitness and wellbeing. She’s particularly interested in wearable technology, how our mobiles can help us to get fitter and ways to introduce mindfulness and meditation into our busy working lives. As a northerner living in London, she loves exploring the city, going to the cinema at every possible opportunity and Instagramming everything that crosses her path.

Becca CaddyMicrosoft unveils its first Nokia ad with help from The Kinks