Michelle Phan has started a new online network called Icon.

YouTube star Michelle Phan has launched her own online network, Icon

As if further proof were needed that sitting in your bedroom talking to strangers can make you rich and famous, YouTube’s favourite make-up expert Michelle Phan has launched a new online network called Icon. She’s partnered with Endemol Beyond on the new project, which will distribute content on YouTube, Dailymotion, and Roku, as well as…

The Foreo Moda 3D-prints makeup straight onto your face (NOT an April Fool!)

I've made a point of posting this today rather than tomorrow so you don't think this is an April Fool's as this is really quite something! The Foreo Moda is the world's first digital makeup artist and it's every bit as sci-fi as it sounds.  It's a 3D printer containing mineral make-up and pigments that…

5 super-handy makeup storage ideas

If you’ve ever done some research into storage ideas for your massive make-up collection, you’ll no doubt have come across the Ikea ALEX unit, which is a standalone, nine drawer unit that looks as if it were made for make-up.  However, if you’re like me, you’d need at least three of these (try not to…

This Instagrammer has created a makeup look for every Harry Potter house

The immensely-talented Briana Augustinos is someone you should definitely be following on Instagram if you're into makeup. The pink-haired beauty from Austin, Texas just released a series of Harry Potter makeup looks – one for every house – and we're in love. Not all the products she's used are available in the UK but we've…

5 of the most beautiful beauty products in the UK

The last few years have seen some amazingly affordable beauty brands launch, which has given us the option to binge buy beauty virtually guilt-free, with the main incentive being that we forgo fancy packaging and instead focus on the effectiveness and practicality of the product itself.  This is all well and good, but sometimes you…

NoScrunchie helps you find brilliant Afro-Caribbean salons

When we met NoScrunchie at Tech City IWD (where we also found the fantastic Tara Binns and Birdsong), we fell in love with the name, then the idea behind this much-needed site. Essentially, if you have Afro-Caribbean hair, it's a right faff to find a salon that's good at making it look its beautiful best…

Bye bye, bank balance: Sephora now ships to the UK

If you've ever been to the States, or even read a US-based beauty blog, you'll more than likely be aware of the beauty behemoth that is Sephora (actually a French company, but most successful in America). Selling absolutely everything your makeup, skincare, nailwear and perfume wardrobes could ever need, we've been very jealous of the beauty superstore ever…

5 Beauty Gifts for Mother’s Day

Mother’s Day is just two days away, so if you haven’t had a chance to find something lovely for your mum, here are a few beauty ideas to hopefully give you some inspiration: If you’re going for the wow factor then you can’t go wrong with an Elemis Gift Set.  I don’t think I know…

7 of the best new beauty launches for March

Introducing Sascha Taylor-Curtis, otherwise known as the brilliant Beauty Geek UK, as ShinyShiny's new Beauty Editor. Here's your heads-up on all the best new beauty launches for March 2015. March is a big month for beauty launches as all the Spring collections start arriving, meaning lots of room for creative colour and fun. There are some great new…