Vodafone shifts 100,000 iPhones in one week: more proof this Apple gadget has gone mass-market

Vodafone has shifted 100,000 iPhones in the handset’s first week on the network, more proof if we needed it that the phone is no longer a niche gadget but a must-have. Vodafone’s promise of strong network coverage and good upgrade deals for existing customers seem to have wooed large numbers to the Apple phone.

Vodafone minutes and texts are also slightly more generous than competitors. The only catch to me appears to be that the 3G mobile internet is capped with at 1GB data. Enough to keep you in website visits or run 16 hours youtube videos perhaps but with augmented reality apps like Layar and internet connected music apps like Spotify, you’ll want to be on the 3G network a lot and capped service isn’t really going to cut it.

The iPhone is almost mass market now, though things took off more slowly at the beginning, it took O2 16 months to sell 1 million handsets.

iPhone on Vodafone

Anna Leach

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