Facebook and Twitter got the Scottish referendum all wrong

Diane Shipley Trending

Just after 6 AM today, the results were in: Scotland had voted to stay in the United Kingdom by 55% to 45%. Whether it was because of Gordon Brown’s unexpectedly rousing speech, the Better Together campaign’s uninspiring ad, or just because people tend to stick with what they know, the final result was 2,001,926 votes…

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Better Together ad starts Twitter storm, spawns meme: meet #PatronisingBTLady

Becca Caddy Trending

This week the lid was lifted on a new ad created by the team behind Better Together, a campaign dedicated to keeping Scotland as part of the UK in the upcoming referendum. (You can watch the ad for yourself here.) The ad is clearly targeting female voters, as it features a woman pondering over some…

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