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What we learned from London Fashion Week SS15: streaming, social media and fibre optic frocks

If your name's not down, you're still coming in With 90 per cent of LFW shows being streamed live online this season, actually being there isn’t nearly as on-trend as it used to be. Which means your new excuse is 'oh of course I was invited – but who needs the hassle of the crowds…

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Lauren BravoWhat we learned from London Fashion Week SS15: streaming, social media and fibre optic frocks
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Linou’s new sustainable wearables look amazing

We’ve just found another wearable collection that looks amazing. Linou has unveiled its new watch and necklace collection that fuses fashion and function so well you wouldn’t know it was a piece of technology at all looking at it. Linou’s collection includes the Wood Tech Watch and the Notification Necklace. Crafted from timber, bamboo, sandalwood…

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Hayley MinnLinou’s new sustainable wearables look amazing
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Diesel has made the Samsung Gear S even more stylish for London Fashion Week. Apple Watch who?

Another tech and fashion collaboration is happening this weekend, as part of London Fashion Week, and this one is getting us very excited! Samsung has partnered with Diesel Black Gold to design exclusive pieces featuring the new Samsung Gear S, and, from the pictures, it’s making the already-amazing 3G-powered smartwatch look even better and way…

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Hayley MinnDiesel has made the Samsung Gear S even more stylish for London Fashion Week. Apple Watch who?
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Topshop’s going big on Facebook and Instagram at LFW, but is there a point to it?

With London Fashion Week kicking off today, it’s become clear that fashion brands are going big on using social media. We told you earlier about House of Holland and Metail teaming up and now Topshop has also announced that it’s debuting its new collection via Facebook and Instagram. The Topshop Unique SS15 collection will be…

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Hayley MinnTopshop’s going big on Facebook and Instagram at LFW, but is there a point to it?
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Acer’s ‘selfie sombrero’ is an easy way to make your selfies to look ridiculous

It's no secret that selfies can look absolutely ridiculous if you're not too careful. But if taking ridiculous self-portraits is kind of your thing, then you may want to check out Acer's new 'selfie sombrero', a hat that makes taking selfies incredibly easy and makes ridiculousness a guarantee. Created by designer Christian Cowan-Sanluis, and covered…

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Tom PritchardAcer’s ‘selfie sombrero’ is an easy way to make your selfies to look ridiculous
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Apple Watch porn: Our six favourite, most stylish versions of Apple’s wearable

Yesterday Apple launched its first wearable device: Apple Watch. It's a fully-customisable, super device that allows you to send your heartbeat to your mates, answer calls, read messages, track your health and fitness activity and so much more. But you know what else makes it stand out? The fact it looks... well... kinda beautiful, right?…

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Becca CaddyApple Watch porn: Our six favourite, most stylish versions of Apple’s wearable
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Top 10 fashion apps to make you more stylish than ever: Mallzee, ShopChat, Vinted

With just a couple of days until London Fashion Week begins and we find out what trends we'll be wearing/rejecting next spring, now's as good a time as any to check out the best apps for staying stylish over the next few months. Whether you want to buy something new, offload your old clothes, or…

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Diane ShipleyTop 10 fashion apps to make you more stylish than ever: Mallzee, ShopChat, Vinted
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Top 8 fashion tech trends: 3D printing, solar panels & hi-fi handbags

You just can't move for stories about 'wearables' at the moment. It seems every five minutes a company is launching a new smart watch or a fitness and wellbeing tracker that monitors everything from your sleeping patterns to how quickly you can run round the block. But this is just the beginning of what's sure…

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Chris PriceTop 8 fashion tech trends: 3D printing, solar panels & hi-fi handbags
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Welcome to fashion & tech week: stylish accessories, online shopping & futuristic fashion

Over the next week the shinyshiny team will be exploring the worlds of fashion and technology. We're going to be showing you the exciting ways brands are enhancing our buying experiences, rounding up some of the most stylish accessories for your tech, letting you in on our favourite online shopping secrets and taking a peek at…

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Becca CaddyWelcome to fashion & tech week: stylish accessories, online shopping & futuristic fashion
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How a clothes steamer changed my life, and other gadgets your wardrobe needs now

I am a very creased person. No, I really am. Despite caring a fair bit about my clothes when it comes to buying them, I’m totally slack when it comes to looking after them, ironing them and making sure I don’t look like I fell asleep under a hedge. I don’t dare count the number…

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Lauren BravoHow a clothes steamer changed my life, and other gadgets your wardrobe needs now
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Life beyond ASOS: the best online fashion stores you’ve not discovered yet

It's the world's most visited fashion site, and we've never wondered why – the postman always rings thrice where our ASOS habits are concerned (then pops back for our free returns). But even with its colossal choice of trends and labels, we're still getting a few too many 'ASOS? Snap!'  moments these days – notably one…

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Lauren BravoLife beyond ASOS: the best online fashion stores you’ve not discovered yet
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Somebody: Miranda July’s new social networking app is wonderfully pointless

You’re either the type of person who will find Somebody, the new social networking iPhone app from writer and filmmaker Miranda July, incredibly lovely and charming, or the type of person who will want to throw a shoe at it. Based on the idea that ‘when you can’t be there… Somebody can’, the app bequeaths…

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Lauren BravoSomebody: Miranda July’s new social networking app is wonderfully pointless
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Who says you can’t look good running? 10 brands mixing fashion with function #RunningWeek

One of the biggest stepping stones when it comes to your first run is the thought of looking rubbish in your baggy old T-shirt, leggings and ugly worn-out trainers, but, with so many sport and fashion brands looking to put the FIT into your fitness gear, this shouldn’t be an excuse. From Stella McCartney to…

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Hayley MinnWho says you can’t look good running? 10 brands mixing fashion with function #RunningWeek
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10 best sports bras for working up a sweat: Panache, Berlei, Nike #RunningWeek

When you're running (or jogging, or even just walking briskly for some of us, let's face it), a good sports bra is essential if you don't want to cause yourself both temporary discomfort and long-term damage. Luckily, we're living in a time of some of the most advanced, well-designed sports bras known to woman. Here…

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Diane Shipley10 best sports bras for working up a sweat: Panache, Berlei, Nike #RunningWeek
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Avon has created a #NoFilter lipstick, for the perfect selfie pout

Like so many other brands these days, Avon Cosmetics is hoping to capitalise on our need to take perfect selfies constantly, with a new #NoFilter lipstick. Named the Ultra Colour Bold Lipstick, it’s Avon’s highest concentrated lipstick yet, formulated with Avon’s exclusive Pigment Loading Technology, claiming to give the wearer 'highly pigmented bullet' and a…

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Hayley MinnAvon has created a #NoFilter lipstick, for the perfect selfie pout
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Belaqise: Clothing brand changes S, M, L to ‘beautiful’, ‘amazing’ and ‘fabulous

An innovative clothing brand from Holland wants to change the way we label and talk about the size of our bodies. The first step in making such a huge cultural shift? Do away with 'small', 'medium' and 'large' and replace them with 'beautiful', 'amazing' and 'fabulous'. Sounds great in theory, but will these new labels…

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Becca CaddyBelaqise: Clothing brand changes S, M, L to ‘beautiful’, ‘amazing’ and ‘fabulous
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The QBracelet charges your phone: Finally a wearable that does something useful!

After strapping the 10th gadget to my wrist this week in as many days, I'm starting to become a bit disillusioned by the whole 'wearable revolution.' It's not that finding out how many steps I've taken, miles I've travelled or goals I've smashed isn't an awesome nod to how far tech has come in recent years.…

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Becca CaddyThe QBracelet charges your phone: Finally a wearable that does something useful!
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Aritzia has launched #FallForUs campaign using Instagram

Advertising campaigns for Autumn (or Fall, if you’re from across the pond) clothing collections usually involve beautiful models wearing a selection of greens, reds and browns, carefully selected by a stylist to complement the falling leaves the pictured girl is most likely frolicking around in. Canadian clothing retailer Aritzia has changed all this, and used…

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Hayley MinnAritzia has launched #FallForUs campaign using Instagram