Author: Lauren Bravo
Style & Social Media Columnist Lauren is a professional tweeter, pop culture junkie and Netflix addict. She's written about fashion since she was in flared jeans, and barely a trend goes by that she doesn't have an opinion on. An early adopter, she can usually be found hunting for a bargain on the virtual high street and blasting the latest high-tech skincare claims.
INSIGHT – My vision for the future of fashion: smart tights, boob-specific tops, non-creasing clothes
Following on from the news that Cher’s computerised wardrobe from Clueless is now a real thing, here are a few more visions of fashion future that I’d like to see become a reality in my lifetime (or from my cryogenic freezer, at least)… In the future, every garment will come with an exact copy, virtually…
8 Retro sitcom storylines that couldn’t happen today: Seinfeld, Saved by the Bell, Friends
Another week, another reason to feel ancient. Just as we’d got over the fact Monica and Chandler are now old enough to go on Saga cruises and that it’s been a whole decade since Lindsay Lohan fell head-first into that bin, a new pop culture milestone arrives to plunge us all into a feedback loop…
Spruced Up: Meet the app that will make our photos perfect
Just when you thought life was filtered enough, a new tool comes along to set the bar for photo perfection even higher. Unlike the usual amateur apps, Spruced Up! offers the chance to have your photos retouched by professionals. Founded by photographer Rob Willingham, the team behind the screen claim to have had a hand…
INSIGHT – Smart shopping: How technology is making our clothes fit better
For anyone who has ever left a high street changing room sweating, weeping or with a partially dislocated shoulder, a glimmer of hope is on the horizon. Retailers are finally beginning to realise that they’ll sell more clothes if they have a better understanding of the way our bodies vary in shape and size (my…
INSIGHT – 8 things Pinterest has ruined forever: weddings, relationships and hair
A new study has shown that Pinterest is now more popular than Twitter in the US. But while our favourite social scrapbooking platform makes the world look just a little bit prettier, it’s also destroying everything we’ve ever loved… Relationships Sure, you’re in love. But why aren’t you in love in a meadow? Or coyly…
Our top 5 fashion startups to watch: Thread, Jon Lou, Sizem
Fashion and technology have often made reluctant bedfellows. But following the success of networking events like Decoded Fashion, we now have a collection of stylish new startups leading the way, with digital experiences as creative as the outfits they’re selling. Here are five to keep an eye on.
Switch off? Look up? I will if you will: Is social admin stressing us out?
Scared to switch off in case you slip off the social radar? You’re not alone – and that’s the main problem. Social media fatigue is nothing new. No sooner had we picked our first username than people started heralding the beginning of the backlash. Just like TV and video games before it, and probably flick…