The new iPhone 5C will launch in blue, white, pink, yellow, and green with colour throughout the product. The back and sides is made from a single part, and the front is one glass multitouch surface and seams, or part lines, or joins are not visible.
It has a 4-inch Retina display, integrated touch, full sRGB standard, and widescreen.
Buyers can also add a silicone case for $29 to give the phone a two tone effect.
According to Tim Cook it is
Made of a hard-coated polycarbonate. Inside it's build with a steel-reinforced structure, provides incredible rigidity and works as part of the antenna.
The front side has a new FaceTime HD camera that's even better in low-light, bigger pixels, better backside illumination.
The phone is powered by an A6 chip and console-level graphics. It has a slightly larger battery than the iPhone 5 and features an 8MP iSight camera, backside illumination, and IR filter.
iPhone 5C supports more network bands than any phone Apple has made and has up to 100Mbps download and Wi-Fi, and Bluetooth 4.0.
The 16GB configuration retails at $99 or 32GB at $199 (with two-year contract).
The six colors of cases are $29 each.