A new study into music piracy has revealed that super boring singer/songwriter Ed Sheeran is the UK's most pirated artist. Come on guys, we thought you all had more refined musical taste!
The new research, published by Musicmetric, also revealed that Drake is the most pirated artist in the US. Overall the data shows that 40 million albums and singles were shared in the UK, while 96.6 million were shared in the US.
Globally good ol' Rhi Rhi was the most downloaded artist overall, with her latest album Talk That Talk racking up 1.2 million illegal downloads.
Despite directly affecting his sales, Ed Sheeran proved optimistic about the figures when he was questioned about it in a BBC interview, stating that downloads are likely to inspire fans to come to his gigs (something that they can't pirate) from which he earns more money anyway. Fair enough.
However, as you'd expect, it's not a sentiment shared by industry executives. Geoff Taylor, Chief Executive of the BPI, said:
"A lot of people are getting very rich from stealing other people's things.
"That's wrong, and we think that musicians deserve to be paid for what they do, just like everyone else."
You can view a breakdown of the tracks that have been downloaded the most in your area by putting your postcode into a new music widget provided by the BBC.
Let us know in the comments below who the most shared artists in your area is... Everyone around our office in central London apparently can't get enough of Lady Gaga.
[Via Tech Digest]